Problems
Market Gap
African sports fans lacked accessible fantasy sports platforms tailored to local football leagues and payment preferences, limiting engagement opportunities in a rapidly growing sports betting market.
Real-Time Engagement Challenge
Building a scalable platform that could deliver live match data, instant leaderboard updates, and real-time chat whilst maintaining performance across Africa's varied network infrastructure.
Solutions
Strategic Product Development
Established comprehensive product KPIs aligned with business objectives and led agile development ceremonies to drive rapid feature iteration from ideation through launch.
Real-Time Fantasy Experience
Integrated Opta's sports data API to deliver live player statistics, match feeds, and dynamic leaderboards, enabling users to track team performance and rankings in real-time.
Engagement-Driven Features
Implemented gamification mechanics including referral systems, fantasy point algorithms, weekly leaderboards, cash bonuses, and social features to maximise user retention and viral growth.
Seamless Platform Integration
Managed the complete Superpicks merger process, designing user flows and optimising the experience to ensure smooth transition whilst maintaining feature parity.
What we did?
Developed end-to-end gameweek management system allowing users to browse fixtures, create teams within 100-credit constraints, and enter contests with countdown timers and prize pool visibility.
Built intelligent player selection interface with positional constraints (goalkeeper, defenders, midfielders, forwards), performance analytics, and strategic multipliers (2x captain, 1.5x vice-captain).
Engineered comprehensive wallet and payment infrastructure supporting deposits, transaction history, prize distribution, and promotional coupon systems.
Created real-time chat functionality enabling users to engage with competitors during live matches, enhancing community building and platform stickiness.
Implemented detailed user analytics tracking contest participation, win rates, top-10 finishes, and tournament rankings to drive personalised engagement strategies.
Led cross-functional engineering team through six-month post-acquisition period, collaborating with Kingmakers technical team to align development processes and integrate platforms.
Key Results and Impact
Tech Stack

React

PWA

Node.js

PostgreSQL

Redis

Socket.io

Opta Sports API

AWS

Docker

Paystack/M-Pesa
Abdeali is a rare find - extremely strong technical capabilities coupled with business and start-up experience. He was able to quickly understand the product we wanted developed, and after this, he gave us a detailed roadmap of how we were going to get there. The end product looked incredible, and functioned just like we had planned. Throughout the journey Abdeali communicated updates to us frequently, and was very transparent about what was happening on the development side. If we had any questions or concerns - Abdeali would make a plan to make himself available and address these. It has been a pleasure working with Abdeali and his team to get our MVP developed, and I am looking forward to working with them to take our product to the next level. If you have a tech idea - look no further than SiyaTech Ventures, they come at my highest recommendation.

Andrew
Founder

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