Kidsie
Sustainability
Involvement
Product Strategy
Full-Stack Development
E-commerce Platform Engineering
Cloud Architecture
DevOps
Problems
Affordability Barriers for Families
Families struggle to afford premium baby and children's products, with quality items often priced beyond reach for many households.
Retail Waste & Sustainability Challenges
Traditional retail generates massive waste through returns, surplus inventory, and discontinued stock, contributing to environmental degradation whilst valuable products go unused.
Solutions
Scalable Multi-Source Marketplace Architecture
Architected a scalable cross-platform marketplace with real-time inventory management to handle dynamic stock from multiple supplier sources including returns, clearance, and liquidated items
Intelligent Product Discovery & Transparency
Implemented intelligent categorisation and search functionality enabling customers to discover quality products across multiple conditions and price points whilst maintaining transparent product information
Automated Supplier Integration & Quality Control
Built robust supplier integration system to streamline onboarding of returns, surplus stock, and discontinued inventory with automated quality verification workflows
Cloud-Native Performance & Reliability
Designed cloud-native infrastructure with automated scaling to handle peak shopping periods whilst maintaining optimal performance for both web and mobile applications
What we did?
Developed native iOS and Android applications alongside responsive web platform using React Native and React.js for consistent user experience across all devices.
Created comprehensive supplier portal for inventory management, product listing, and real-time stock updates with automated pricing recommendations.
Implemented secure payment processing and order management system with multi-vendor logistics integration for efficient fulfilment.
Built customer account features including wish lists, saved searches, and personalised recommendations based on browsing and purchase history.
Deployed CI/CD pipelines with automated testing and monitoring to ensure platform reliability and rapid feature deployment.
Established robust admin dashboard for platform oversight, vendor management, and business analytics.
Final Design
Tech Stack
React Native
React.js
Node.js
PostgreSQL
AWS
MongoDB
Stripe
Firebase
Redux
Docker
I’ve been working with Hatim and his Siya Tech team to build our children’s secondhand marketplace app KiDSiE. Hatim has been an instrumental partner in building KiDSiE from the ground up/idea inception. He has gone beyond the technology remit providing meaningful feedback and helpful guidance on overall business strategy, commercials, company documents and presents relevant opportunities as they arise. He and his team are dedicated, responsive, thoughtful and professional. I look forward to continuing to develop, grow and scale KiDSiE with both Hatim and his team!
Jennifer
CEO
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